Expanding your Business Into Thailand

Thailand is considered one of Asia’s tigerAdvice on this topic would fill an article in itself, but
economies, with many opportunities forthe crux of it is simple. You will need professional
enterprising companies to make use of both ahelp with this task if you are to avoid getting
relatively cheap but well-educated labour force,bogged down in administration to the point of not
together with an increasingly efficientbeing able to focus on your own business needs.
infrastructure.There are many professional companies that
However, there are many pitfalls that need to bespecialize in just this task, and you should get
avoided when looking to expand a business intoquotes from at least three different companies.
Thailand for such a venture to succeed.Your checklist of factors to consider:
Making the initial foray· Once again communication is critical. Any
The Thai government offers a business visa tocompany you choose has to have the ability to
applicants wishing to come to Thailand to researchcommunicate with you without misunderstandings.
the opportunities that might exist for theirCheck to see who will be your point of contact
company. This application is best made at the Thaion an ongoing basis.
consulate in your existing location, rather than· Check for a strong history of satisfied
entering as a tourist.customers. Go so far as to ask for references
This will allow you to stay up to 90 days at aand be diligent in checking them.
time and is renewable under the right· Choose a company that is conveniently located
circumstances. There are many websites thatto your base. Bangkok can be troublesome to get
offer detailed advice on the best methods ofaround, so bear this in mind.
applying and also the best consulates to apply at· Always check the costs and try to make sure
with up to date information.you are comparing like for like. If a quote is not
Setting up an officeclear, request further details so that you can
The best method of hitting the ground running isaccurately see how one company’s service
to look into using a serviced office, at least tocosts compare with another.
begin with. Not only will this offer you immediate· Negotiate as always, and use this as a way to
support services, you will be able to move into atest communication channels.
fully functioning office within a matter of hours.Once your company is set up properly, it will be
Most of the facilities you will need (phone,necessary to apply for an official work permit to
Internet, secretarial, fax, etc) will be immediatelycontinue to work in Thailand. Again this is
available, together with an all important address.something that you can outsource and is probably
Remember too that Thai culture places a greatin your best interests to do so.
emphasis on status, so make sure your servicedGetting started
office will impress both in terms of location andMany companies find the easiest way to start in
decoration.Thailand is to look for a Thai business partner
When looking for a serviced office, remember theright off the bat. This way, you can plug right in
following:to an existing network and take advantage of
· Communication can be a challenge in Thailand,partnerships that have been in place for many
so choose an office where you are able toyears.
communicate easily with the staff. They willOf course, this means finding the right partner,
become invaluable to you when you need to talkwhich may not always be possible.
to other Thais.The alternative is to look for networks that you
· Location is critical, with Bangkok roads stillcan work into quickly and may include:
jammed on a regular basis. Make sure you chooseYour embassy in Bangkok
somewhere close to the two train networks. ThisClubs such as the British Club or American Club
will save you a great deal of time later on.Industry associations
· Keep an eye out for hidden costs. SomeExpect to spend the first few months meeting as
offices will not be clear on just what is included,many new people as you can in order to start
so ask about VAT, phone, Internet and installationconnecting with the right people.
costs.The one piece of advice that will be relevant
· Bargaining is a way of life in Thailand, so bethroughout your time in Thailand is this:
prepared to negotiate a little.Always keep smiling and try to keep your
Setting up a Thai companytemper.