| Will the niche you are finding work for you or | | | | much more time doing... |
| against you? This is the most important question | | | | Research, Research, Research |
| to ask yourself when looking for a niche. I know | | | | This is what most people miss out and also where |
| many of you who are just starting to do internet | | | | all the fun is. Start researching and learning about |
| marketing are trying to find niches to work with | | | | your market or micro-niches are about. Go to |
| and are confused and uncertain whether a niche | | | | forums, hobby websites, competitors websites, |
| can work for you or make money in that niche. | | | | magazines, social networking groups, special |
| Today I will share with you from my experience | | | | interest groups, wherever your niche is go there |
| the easy and proper ways of finding a niche that | | | | and find out more in detail about your niche. Listen |
| works for you. | | | | to what your market is asking for and discussing |
| Identifying Your Niche | | | | about. This is how you are going to find out |
| The first step is simply to identify a hungry | | | | whether you can make this niche work for you. |
| market and in within the market, identify or | | | | Also find out what your competitors are doing. |
| expand to as many sub-niches within that market. | | | | You would want to do some long tail keyword |
| Usually, this is a market that you have acquired | | | | and trend research, understand the traffic |
| some knowledge of, have some personal | | | | volume, demand, market size and future growth. |
| experience in it or perhaps it is your hobby or a | | | | You may also want to check if there are any |
| special interest. To make it easier for you to | | | | affiliate programs around, because you are looking |
| understand, I will show you some examples. | | | | for a niche that is also easy to monetize. |
| Let's say you want to work with this market: | | | | Now, ask yourself this question: How can I |
| Dog Market | | | | master and dominate this niche? |
| Why do you choose this market? You own a | | | | Watch out for your competitors. If this is a |
| puppy or dog and you enjoy everything about | | | | competitive market, you may need to work |
| dogs. Okay, fine. | | | | extra hard to beat your competitors and stand |
| So you would start by brainstorming and | | | | strong among them. |
| expanding your niche and see what other | | | | So, What will my strategy be to beat the |
| sub-niches or micro-niches are there: | | | | competition or at least standout among the |
| * dog training: dog training with a leash | | | | average competitors? Have that in mind. |
| * dog sitting: dog sitting in an apartment | | | | Also ask yourself this: If I'm not an expert in this |
| * dog grooming tips: dog grooming tips at home | | | | niche yet, do I have the passion, energy, |
| for goldies | | | | determination, perseverence, resources and time |
| * dog bathing: reviews of dog shampoos | | | | to master this niche? |
| * dog breeding farms: legal and illegal dog breeders | | | | Imagine this situation, if your audience is smarter |
| in singapore | | | | than you in this market, do you think you will be |
| * dog breeds: maltese, mini-schnauzer, golden | | | | able to convince them to buy your idea? |
| retriever, etc. | | | | Once you have answered those questions, you |
| Another example: Travel & Vacation | | | | will understand why some people are making |
| Reason: You just enjoy travelling every now and | | | | money from their chosen niche and some not. So |
| then. Okay. | | | | often we hear, one's passion on a subject can |
| What comes to your mind? | | | | make a huge difference towards their success. |
| * budget travel in europe | | | | For me, I always have an absolute belief that my |
| * cheap flights to bangkok | | | | passion will lead me towards my goals in life. |
| * travel adventures in kenya | | | | Finally, if you're lucky, you may come across a |
| * beautiful islands of the world | | | | niche where there are no competitors. Why are |
| * backpacking in asia | | | | there none or very little competitors? It's either |
| * best beaches in thailand for honeymoon | | | | the niche has very little potential or you found |
| * destination guides for getaway couples in | | | | yourself a gold mine! I'm sure you'll be able to |
| australia | | | | figure that out. |
| Please note: Dog market or dog training is not a | | | | So by now, depending on how confident you are |
| niche at all. Travel or vacation is also not a niche | | | | on that niche after weighing every aspect of the |
| either. A niche has to be a mile deep and an inch | | | | niche, you are now able to decide whether that is |
| wide. Keep drilling down to very specific topics. | | | | a niche you want to go ahead with. Always go |
| Look for a micro-niche. | | | | for a niche that works for you and not one that |
| So use some creativity in order to identify as | | | | works against you. I hope you find this helpful in |
| many possible micro-niches within that huge | | | | your internet marketing journey. Share with me |
| market. After getting some reasonable sub-niches | | | | your thoughts if any and whatever you're doing in |
| you think you can work with, you want to spend | | | | life, live your dreams! |